It’s that time of year. Awards season.
Normally we’re just busy writing awards for our clients. But this year, things are a little different.
This year, we’re the headline sponsor of the FF Awards 2025.
Why?
As long-term champions of the fintech sector, we’ve been fortunate to have worked with some of the most innovative, brave and brilliant minds in financial technology. So when we saw awards that champion the best of fintech while ensuring equality, integrity and ethics — we wanted to get behind them.
The FF Awards aren’t just another entry on the fintech awards circuit. They are free to enter, they’re judged by real experts, and there are no table sales linked to a nice trophy in the office foyer. Just a proper shot at recognition, on a level playing field, judged by an expert panel of respected industry figures.
Frankly, it’s an awards programme that rewards substance, not spend.
The FF Awards have curated a judging board with deep experience across fintech, banking, investment, innovation and beyond. This includes people who genuinely understand the challenges and triumphs of building, marketing and scaling in this space.
After what has been a long and sometimes uncertain fintech winter, it’s time to reflect on the genuine impact fintech continues to make across financial services and beyond. I also believe it’s essential to showcase the breadth of innovation coming out of fintech firms today — whether that’s in payments, regtech, embedded finance, sustainable banking or SME solutions.
The FF Awards offer a credible, high-profile platform to do just that.
So to our clients, our partners and our friends across the ecosystem: we’d love to see your work on this year’s shortlist.
