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Storytelling

Stop trying to be unique: PR needs to blend in more

The Blurring Line Between Digital Marketing and PR from The Hoffman Agency

Washington, D.C. Through the Lens of a Storyteller : Never so clearly have I understood that the United States was built figuratively and literally on words.

By Sarah Collins, Senior Account Executive When I travel, “things” are always at the top of my to-do list. Monuments, art, Mother Nature’s creations, etc. – and I expect that there will be some literature when I get there to explain what I’m seeing and why it’s there. I’ve never anticipated that the narratives would…