Visiting Hoffman in China — a global agency, locally relevant
Mike shares the second update from his Building Bridges program experience, this time detailing his experiences with China’s culture and media
Global
My Position as a Fully Remote Employee in Lyon
French Account Manager Violaine Bourquin discusses remote work’s positive impact on her work-life balance and offers tips for optimizing your telecommute.
Striking the Work-and-Wanderlust Balance in Asia #BuildingBridges2023
Mike shares his first-hand experience with our Building Bridges program, highlighting his enriching cultural deep dives in Singapore and Taiwan.
Mortal marketers should not take Twitter’s rebranding as a blueprint for anything
The chaotic rollout of X (formerly Twitter) is a stark reminder of the importance of strategic rebranding with a strong communication strategy.
Key Takeaways from Our Visit with The Hoffman Agency Europe Team in London
University of Oregon students in a global communications study abroad program visit Hoffman Europe, discussing storytelling & client satisfaction in tech PR.
“Kanpai” to Hoffman’s Building Bridges Program: 29 days in Japan
After 29 days in Hoffman’s Japan office, Senior Account Manager Laura returns to Singapore and reflects on the key PR & cultural differences.
