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This Week in PR: September 4th

…out of Donald Trump’s book? Check out the Hoffman teams’ favorite PR blog posts from this week: Learn how a viral hashtag inspired nine big brands to describe their jobs…

This Week in PR

3 Ways to Keep Your Client’s Blog Content Fresh

…find a format that truly resonates with a client’s audiences, you want to stick to it. For example, round-up posts might seem like a no-brainer, but they can bore an…

How to Improve Your Client’s Blog

…the questions and feedback from followers on social media platforms and utilize them to develop new posts that can highly reflect the audiences’ interests. Doing so enables better user engagement….

Intern

…reporter briefing sheets Writing: Draft social media posts, press releases, media invites, etc. Attributes of the Protagonist (That’s You) Critical Thinker Reliable Resourceful Curious Fearlessness (of market complexity) Initiative Sense…

The New Journalism: What the Media Industry Evolution Means for PR Pros

…to drive fresh tweets, social media posts and viral growth. Instead of becoming immersed in product speeds and feeds, journalists seek gripping narratives, conflict and drama. Give them what they…

Changes ahead in Journalism

Rules of Social Media:

…When asked why he would put sensitive posts online in the first place, he responded, “I like to express how I feel online, and that shouldn’t be a crime.” However,…

Lee_Chart1 - Rules of Social Media - Social Media Survey