…even mentions the word “news” (though blinky lights are apparently the way to his good side). Marra’s recent New York Times interview hammers home this point: “We try to explicitly…
…Friday and you’ve officially survived the first week of your internship. Congratulations! Now it’s time to head home for some much needed R&R. Enjoy your weekend and head back into…
…you need to customize the pitch to the specific journalist, his/her beat and the publication. Do your homework. Why the mass email blast lives on when it’s got the effectiveness…
…opening up. Politicians certainly get this humanity thing with President Obama as the poster child. Take a look at the home page for Whitehouse.gov and the three areas highlighted: Natoma…
…a smarter professional. Personally, I’ve found a great home at my current agency, which is on the smaller side. But you’ll have to decide which route works best for you….
…involved positioning the Rolling Stone Magazine as a good home for all brands, not just the radical fringe. Contrast continues to be a go-to technique for advertisers like this ad…
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