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A Crisis Comms Family Affair – A Lesson in PR Emergency Preparedness

…our product that has a quality issue please email [email protected].” Scenario #2 Your client released an ad that is picking up negative attention. It features an A-list celebrity going about…

PR Crisis Comms 1

Life As a HA Intern: Megan

…marketed to students. Through blog posts, social media monitoring and media lists, I have learned what I want out of a full-time position after graduation. Tech PR is just right…

Megan is a summer 2014 at the Hoffman Agency in San Jose.

This Week in PR: October 16, 2015

What is GameStop stopping this holiday season? How is Ad Block affecting the PR industry? Are you a hashtag pro? Check out the Hoffman team’s favorite PR blog posts and…

This Week in PR

This Week in PR: September 18, 2015

…Check out the Hoffman teams’ favorite PR blog posts from this week: Have you been wondering what trends in publishing could affect the way you do your job? PRDaily dishes…

This Week in PR

3 Ways to Keep Your Client’s Blog Content Fresh

…find a format that truly resonates with a client’s audiences, you want to stick to it. For example, round-up posts might seem like a no-brainer, but they can bore an…

How to Improve Your Client’s Blog

Listen to social suggestions In many cases, social media platforms are being used to deliver messages from a company or brand to its target audiences. However, we can use those…