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A New Year: Lessons Learns and Goals Ahead

…terms of creativity.” – Jacqueline Meyler, Canada “Double our client’s blog traffic by the end of 2015. More generally, I’m also striving to be a trusted mentor to those whom…

Creativity: Simple Ways to Step up Your Game

…an eye on other brands’ news. Random campaigns, events, blogs, etc., can often spark unexpected ideas and unleash that inner creativity. Reading the news is undoubtedly important, but don’t forget…

Media Lists: The Love-Hate Relationship

…say: Yes. I’d love to set up a call with [insert client name here]. After reading my colleague’s blog on practicing slow PR, it got me thinking. As important as…

Media Relations

Storytelling, Public Relations and Technology – Showing our Families the Ropes

…check back on the blog next week to see what happened when we put our families through their paces with a crisis communications exercise. Haley Dowell interviewing her mother, Stephanie…

Five things PRs can learn from improv

…engaged as they will recognise the reference. The same strategy works for storytelling in blogs or articles of any kind. Create a theme or a frame, something that reoccurs within…

PR and Improv

HA Jamz Two-week Wrap-up

By Shereen Masoud-Jointe, Senior Account Executive (Europe) It’s been a while since we last convened on the blog over our mutual love of jamz, but that just means that we…

Lauv - Mean It