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How a First-Gen Student Navigates Post-Grad

…all the doors I’ve had to close in my life, this one by far is the hardest. With an increasing amount of anxiety overwhelming me about my post-grad future, I…

Lauren Ruiz graduation picture

The Short, but Winding Road: How My Chaotic Start to Post-Grad Life Led Me to Hoffman

…work at the rec center and podcasting for the school paper. Call it fate or luck, but things came full-circle, and I ended up at Hoffman post-grad. As is the…

Man standing on football field holding his hands in the shape of an O.

Embracing the Uncertain: How My Post-Grad Journey Led Me to The Hoffman Agency

My post-grad experience has so far been nothing I expected, but everything I needed. The transition from sitting in my small classroom at the top of the hill on Tufts’…

Hoffman PR Internship

Responsible B2B Social Media Strategy during a Global Crisis

…joking or misleading content (such as April Fool’s Day) Stop posting evergreen content that feels less relevant during these unprecedented times Continue posting about company blogs, CSR efforts, news/press releases,…

coronavirus crisis comms

Building the Brand Attribute of Innovation

…Pain Points page, we’ll leverage owned media and paid media as well as earned media to extend the reach of this story. We’ll use your social channels, your blog (if…

Attention, Young PR Professionals — A Few Backdoor Tips to Get You Through Your First Year

…of your teams or your manager, find that person that you feel comfortable with to ask a lot of questions, have review your blog post or even just tell you…