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The Multimodal Communication Imperative: A Time-Sensitive Opportunity

Explore how AI hardware accelerates buyer journeys, reshaping the AIDA model into a multimodal marketing funnel driven by speed, behavior shifts, and discovery.

Making Sense of PR and Becoming a Teammate

Discover how a 3-month PR internship highlighted the value of asking questions and teamwork while cultivating a growth mindset.

PR internship at Hoffman

My Internship at Hoffman: PR, People and Parallel Parking

How an internship at The Hoffman Agency fosters growth and real connections in a hybrid workplace.

PR internship at Hoffman

From Global Prestige to Local Teamplay: Rewiring Comms Strategy for China’s New Semiconductor Reality

Learn how to navigate China’s complex semiconductor landscape

china Communications agency

The Hive Revolution: Why Multimarket Success Needs More Than Just Coordination 

Learn how our Hive Model enables multimarket teams to work together dynamically, exchanging knowledge and expertise in real time.

Global Communications

How to Speak Tech Like a Local in Indonesia

10 ways to keep pace in a fast-moving, regulation-shifting global market, as discussed in a recent workshop in Jakarta, Indonesia.

Global Communications Agency