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The Key in Any Relationship — Trust: The Hoffman Agency Core Values, Part 2

…safe. I apply our value of trust by maintaining open channels of communications with my team and ensuring that they feel safe coming to me for help. Similarly, I can…

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Attending a big event? In this Q&A, find some useful tips to help you prepare!

…you prepare and help ensure those goals can be achieved. My main goal was to reconnect with contacts, meet brands that interested me personally and network. The Nokia Booth at…

mwc barcelona 2023

Kindness and Gratefulness Characterize My Memories of Asia

…being my confidant Sue Kim letting Iris and me cook risotto for her Janice taking care of everything Sandra’s willingness to learn Michelle’s laughter and leadership Lynn’s Maine toughness and…

Hoffman APAC

The Tale of Two Tucson Boys in Asia

…wrestling season we were on strict diets. During the off-season when we could eat freely, chicken seemed to be the main food staple at the Hoffman house. Mrs. Hoffman (aka…

Hong kong Baggage Handline System

Semiconductor Firms Need To Become Strong Employer Brands To Realize Global Expansion Goals

…the traditional talent pool of electronics engineering to reach unique sectors like aircraft maintenance. The campaign incorporated gamification and augmented reality, making the brand more approachable and compelling to those…

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Visiting Hoffman in China — a global agency, locally relevant

…more and more global correspondents are situated outside China nowadays. For global publications that still have a physical presence on the mainland, it’s harder to operate and gather sources amidst…

Group of Professionals enjoying a festive birthday lunch of fried chicken and cake.