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Trainee / Intern – B2B Tech PR

…(e.g., communications, PR, journalism, marketing, or business). A passion for writing and exploring new technologies and topics. (Previous experience through blogs, academic projects, or internships is a plus.) Curiosity to…

Threads of Curiosity and Connection

If my first blog post was about finding a spark, this one is about realizing how much that spark is fueled by the people and culture around me. My favorite…

Hoffman Internships

Comms in an AI world: A choice between enhancement and erosion

Thoughts on how not to outsource yourself out of a job in 2026. I’m no clairvoyant, but one prediction I can make with confidence is that in 2026, AI will…

AI Skills

Making Sense of Data: Tips on Interviewing a Scientist

…your homework. Learn as much as possible about the person being interviewed because it will set the tone for the conversation. Explain your aims. Be explicit about what you want…

What Taobao Taught Me about PR and China

…a system that was equally awesome back home. A cash-on-delivery request would have been a deal-breaker, and a next-day turnaround of this nature is almost unheard of where I come…

We Are Family

…and siblings call us about news articles for brands they know we work with. Someone on our team once even came home to be presented with a piece of paper…

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