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How to Set Up a B2B Facebook Advertising Campaign

…Corner blog would be served ads for Storytelling Training, ensuring that we’d reach the right users with highly relevant B2B ad content. c)   Going after lookalike audiences Lookalike audiences use…

b2b facebook ads targeting

I Got 99 HA Jamz (And Not a Bad One)

By Shereen Masoud-Jointe, Account Executive (Europe) Just shy of the big 100, and the playlist is going strong! It continues to be updated daily — it’s hard to imagine life B.H….

HA Jamz Two-week Wrap-up

By Shereen Masoud-Jointe, Senior Account Executive (Europe) It’s been a while since we last convened on the blog over our mutual love of jamz, but that just means that we…

Taking control of the narrative — After all, it’s my story!

…employees via Hoffman’s blog helped me to decide that this was the right place. I felt that at Hoffman, I had the liberty to ask all the hard questions upfront!…

Shipra Skula WFH desk setup

Learning to Create Myself as a Hoffman Intern

…with people who care enough to give you the opportunity to create. The way Hoffman values people is what separates it from other agencies. Just reading all these 20th anniversary blog

Talking at an SAP luncheon

How We Roll in Asia, The First 20 Years

Creating a timeline covering 20 years is fraught with peril. On the pragmatic side, how much does anyone really remember from, say, 1999? If we had known back in 1996…

Hoffman Agency Collage