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Unconventional paths to PR: How did we all get here? (Part 2)

…into the second category as they leverage transferable skills from their past experiences to become well-rounded B2B tech PR professionals. This is part two of our exclusive blog series showcasing…

tiffany chan

Where does the UK media’s interest in semiconductors lie?

…interest in the sector, which brought me to write this blog. The UK’s domestic strategy has notably faced significant scrutiny at home, with the government’s plans for £1B of investment…

Green and black circuit board

Wires and Demoing in Las Vegas: Takeaways from My First CES

…their AI+IoT platform for smart home devices. Rather than a pile of casino winnings or a plush Donatello, I came away with valuable perspective on how companies need to be…

tuya at CES pepcom

Your Guide to the (Possibly) Perfect Virtual Awards Ceremony

…on Twitter how one might create an authentic stay-at-home industry awards event. It seemed to catch people’s imaginations, and before long we’d uncovered what are clearly the defining moments of…

virtual awards ceremony

How the Pandemic Taught Me Not to Have Plans

…the smoggy, rambunctious basin. I stayed in Carmel, Morro Bay and Santa Barbara along the long way home. Leading up to my first day at The Hoffman Agency, I lounged…

Carmel Beach

Prioritising Wellbeing: Agency Support for Individual Happiness

…much as I do. “When it arrived in its colossal box, I was out, and she was home. My wife sent me photos of Poppy sitting in front of it,…

Harry Potter and the Cursed Child