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Visiting Hoffman in China — a global agency, locally relevant

Previously on #BuildingBridges2023, Mike spent time in our offices in Singapore and Taiwan. (If you didn’t catch the blog post, you can check it out here before diving into the…

Group of Professionals enjoying a festive birthday lunch of fried chicken and cake.

From Numbers to Narratives

blogs, listicles, news articles and creative narratives. I learned about thought leadership, emotive writing, video editing and building cohesive brand style guides. My work was messy and subjective, but every…

Threads of Curiosity and Connection

If my first blog post was about finding a spark, this one is about realizing how much that spark is fueled by the people and culture around me. My favorite…

Hoffman Internships

How to be a Thought Leader

…POV on how the Livestrong Foundation should reinvent its brand. What it does: Steve’s post considers Lance Armstrong’s fall from grace and its effect on the Livestrong Foundation. More importantly,…

China

LET’S CONNECT Hoffman China Think like a glocal 🌐 Superlatives abound in China. It’s the world’s largest market for everything from 5G to robots. But what that means for your…

A Memo That the Entire Nation Received

…probably a lot other factors that contributed to the resistance. But, my point was, what if that happened in post-independent Singapore – how would things have changed? That, once again,…