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Giving Credit Where Credit is Due

…write a blog about my memories of Hoffman AP. And I’m happy to contribute because it presents the opportunity to give credit where credit is due. I joined The Hoffman…

Mark Plungy

Creativity in PR: Too Focused on the Big Idea?

…need for creativity in public relations Take a media relations campaign, for example, or ongoing content creation for a corporate blog. While there will certainly be some key themes within…

The Startup That Gets It

…points, for your stubborn friends.” Lastly, Fancy Hands incorporates its storytelling via its blog, which showcases Fancy Hands’ unapologetic wit through content that consists mainly of images. Posts range from…

Fancy Hands - main

Visual Storytelling: It’s the Newest Name in the PR Game

…to “visual PR” might not be the most natural transition for a PR pro. As our CEO mentions in a blog post on visual storytelling, “People gravitate to the PR…

Margaret Thatcher’s Political Communication Strategy

…Minister (or “Maggie,” as the Europeans like to call her) had been a focus of study since my teenage years. In this blog post, I would like to focus on…

Margaret Thatcher Political Communication Strategy

HR Storytelling: Is It Possible?

…includes posting job description, due diligence, job application and interviews, etc., every touch point between the HR contact and the candidate provides an opportunity to present who you are as…