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Visual Storytelling: A Critique of Mashable’s Maps Montage

By Rebecca Lansdell The Hoffman Agency, Hong Kong As Katie from our San Jose office recently pointed out in a blog post on effective PR pitching, journalists don’t write stories…

Five Cyberspace Commandments in Singapore

…written, your actions can still constitute defamation. In cyberspace, postings on any website, blogs and social networking sites like Facebook, may be considered “publications” and may be potentially defamatory. Even…

New Year’s Resolutions for PR Professionals

…stale news releases in favor of BuzzFeed Community posts (complete with animated GIFs)? Heck yes! Partially inspired by our CEO’s post on New Year’s resolutions for his storytelling blog, I’ve…

Opt-out preferences

…of the period the used technology can “store or read certain data.” Facebook Marketing, Functional Consent to service facebook Usage We use Facebook for display of recent social posts and/or…

Hong Kong

LET’S CONNECT Hoffman Hong Kong A hub ❉ in transformation Hong Kong’s economy, policy and society are in a state of flux. But the city’s status as a launchpad for…