Search Results: main/faq

China

…the market. Since we entered Mainland China in 1999, we’ve never stopped evolving. Today we have three offices across Beijing, Shanghai and Shenzhen, which we operate under a ‘One China’…

How Do You Learn PR? Part 2.

…think the main benefit is that you learn and understand the theories and principles that define the communications process. Understanding the “why” and the “how” are becoming more critical as…

should you be a PR major?

What a Degree in Journalism Taught Me About Public Relations

…I decided to stick with one major, but remain flexible and seek versatile skills and experience — and it’s proven to be one of the best decisions I ever made….

Why Businesses in Hong Kong Should Get Social Media-savvy

…our take on the industry, but what about the mainstream business press? We’re always on the lookout for top-tier opportunities to demonstrate our clients’ thought leadership, but what about demonstrating…

Navigating the Shifting Sands: APAC Trade in the Face of Looming US Tariffs

…stability, and overall company performance. Addressing these concerns proactively is crucial for maintaining morale, productivity, and a sense of unity. Effective internal communication strategies should: Acknowledge and validate concerns: Recognize…

Global Communication Agency

Account Manager

…owned and earned media. Media relations: Propose interesting story angles, liaise with local and region media and maintain a network of media contacts; Organize media briefings and executive interviews and…