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Kindness and Gratefulness Characterize My Memories of Asia

…ability to not take gruff from anyone This list doesn’t even mention the 1 a.m. client calls or the experience of walking up the hill when the escalators were running…

Hoffman APAC

Reflections on My Life at Hoffman

…decisions Ray Schuster, who launched our AP operation, made over his stint in Singapore, I think he’d agree the hiring of Mo sits at the top of the list. –…

Hoffman Agency pictures from APAC

Team Spirit a Winner for Hoffman Asia Pacific

…a Winner for Hoffman Asia Pacific In the dim and distant past, as a fearless young journalist, my short track record in England, New Zealand and Hong Kong was enriched…

David Holding baby Luke upside down

The Road to Tech PR

…that I often spend too much time making pros and cons lists instead of trusting my instincts. I recently faced the next biggest decision in my life…the dreaded post-grad plans,…

Intern Samantha Wettstein dressed in graduation robe, posing by trees and sunset.

Establishing Connections across the Causeway

…the family was decades ago, and at dinner we had the chance to catch up. “So what are you doing now?” my cousin Maureen asked. I was an ex-journalist from…

Hoffman and Emerald Comms in Malacca for an offsite meeting in 2007

Inc. Magazine Features Agency’s International Expansion

The Agency’s global operation caught the attention of Inc. Magazine in 2007. Focusing on Asia, the journalist examined the different approaches used by the Agency in opening up international offices….

Six Ways to Open an Office Overseas News Headline