…helped established Maggie’s communication strategy and inspired local governments to explore advertising as a means of connecting with the electorate. The respective advertising agency used succinct messaging to get Thatcher…
…Site Explorer (You can export all the data on an Excel sheet from your browser.) Before we get into the many different ways this toolbar can be of use, I…
…organizations and clients. The lecture also explored how to create news, how to write and distribute press releases, how to coordinate interviews, and lastly, the importance of becoming a good…
…which looks at innovations in talent acquisitions and management, Lou explored the role of storytelling techniques in the HR function. Certainly, during the job search and talent acquisition process, which…
Cross-posted from Ishmael’s Corner By Lou Hoffman Let’s explore visual storytelling. While the vast majority of PR folks struggle to bring a visual dimension to communications, there’s a design technique…
…professionals can secure top placements with just the right storytelling techniques. Content creation also offers a major opportunity for those working in the PR industry. PR professionals should explore Internet…
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