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Five things PRs can learn from improv

…that had angels and Freddie singing for us, dolphins to ride home on, fireworks, burning cocktails and a button to switch the location whenever you felt like it. Another example…

PR and Improv

19 Years and 135 Days Since This PR Agency Entered Asia (But Who’s Counting?)

The Agency opened its doors in Asia on Oct. 20, 1996. It has been an amazing, fun, torturous, weird, satisfying, frustrating and enlightening run. This blog celebrates the looming 20-year…

Newspaper article about Silicon Valley and Beijing

And I call it “Kismet”

…where the winds take me.” Stumbling into my Family away from Home Fast forward, I lucked out and managed to land myself a job with The Hoffman Agency right before…

Hoffman mind map drawing

Media Musings: An Ex-Editor’s Guide to Pitching: Founder of Opinioned Jake Meth

…and do the homework to maximize chances of the desired result: op-ed coverage or securing a media briefing. Create space with SMEs. Prep calls with SMEs need to be longer…

Title of workshop session on screen with photo of male presenter

No Time for Nostalgia: Tech Is a Unifying Force for Growth in the New Hong Kong

…support for this area is seeing homegrown innovators offer their solutions to the world. One example is Archireef. The company is a pioneer in marine restoration, using 3D-printed tiles to…

Futuristic city landscape

From Numbers to Narratives

…My world was structured and predictable, and I felt comfortable. When I declared economics as my undergraduate major, I felt right at home. Supply and demand curves, game theory, and…