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Getting that #firstPRjob: thoughts and reflections

…in it. One of the attendees, Gafar, has neatly summed up some of the chat in this post. It was both an inspiring and yet (slightly) deflating evening. Inspiring because…

Tech Journalists in Hong Kong Share Insights with PR in Mind

…of Eastern Express. While Bloomberg and Reuters are household names, you might not be familiar with the South China Morning Post. When Jack Ma and Alibaba plucked down $266M at…

Pirates, Data and Storytelling

…aware of its value. But this post is getting long, and I’d hate to finish on a negative note. We cannot ignore data and what it makes possible, from building…

Connecting Dots on the Map: Building Bridges Across Hoffman APAC

…the apartment, I bought some books from a WeChat store, watched a few videos in a Mini Program, chatted with my family and scrolled my friends’ posts on Moments until…

A Human Touch in PR

…seen as the least personal platform, by far. Unless you know someone on the platform personally, keep it that way. Everyone can see what you post, so privacy is pretty…

balance in pr

This Week’s HA Jamz Harvest

…I loved that. “Fast forward to today, my youngest daughter and her son Ziggy moved next door to me a year ago. They are prolific gardeners (who has a compost

Home Grown Tomatoes