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Nothing Says Storytelling Techniques Like An Anecdote

Cross-posted from Ishmael’s Corner By Lou Hoffman I am an unabashed fan of the anecdote. Not in the sense that when one shows up on the Ed Sullivan show I’m…

2016’s Most Obvious Product Plugs to Date

…today, as companies continue to plug their products into movies, TV shows, songs and even post-game Super Bowl player interviews. Here are some of the most notable (and blatantly obvious)…

The Divide Between PR and Journalism — and How I Bridged the Gap

…chart my post-grad future. More specifically, I was looking forward to an internship in an advertising agency — a place where I would be churning out creative campaigns and sipping…

The Periodic PR Agency Plea, “Help Me Help You”

Cross-posted from Ishmael’s Corner By Lou Hoffman Every agency person has experienced a client who adds what we’ll call “extra obstacles” to achieving success. It’s not personal (usually). Sometimes, it’s…

How Forever 21 Missed the Body-positive Mark

…have removed some of the images and are working to ensure all of our future posts accurately represent the Forever 21 Plus customer. As a majority of the content on…

PR Unchained with Quentin Hardy from The New York Times

Cross-posted from Ishmael’s Corner By Melissa Lewelling, Account Executive, The Hoffman Agency At nearly every PR event featuring journalists, there is the ethereal question, “How can PR help you do…

Quentin Hardy on PR- Security Stories