Job Openings Associate Director


Why We're Looking to Hire

Topline brief is that we’re growing across Europe, and the type of work we’re delivering is transforming. Yes, ‘traditional PR’ (media relations) still plays a role, but increasingly we’re about delivering content-focused marketing campaigns for our clients.

Year-on-year growth for the fourth year running has seen us double our headcount in 2022; open new, bigger offices in central London; retain over 90% of our clients; retain over 90% of our team; and enhance our benefits and cultural packages. Flexibility and agility is key to how we work and again, people who thrive in a highly dynamic environment is what we’re after.

The work involves strategy and creative (so really getting under the skin of our clients and their customers to develop creative campaign ideas), commissioning and managing original research, content creation/copywriting, management of the design process (whether handled by internal teams or freelancers), etc. It’s both mentally stimulating and creatively rewarding work, and suits people who are agile enough to deliver in both areas (as well as turn out exemplary content and copy).

Culturally, we’re a lovely, fun, supportive agency (seriously, and I’ve worked at enough to know). Hoffman is a fiercely independent agency and a lot of people refer to the family nature of the business. Lou Hoffman, the founder and CEO, is driven by everyone doing great work that they’re proud of and our clients value – the financial success of the business will follow that (and it does).

We’re mature professionals who establish really good relationships with our clients based on mutual respect and a desire to do a great job with no bullshit. And we tend to have a lot of fun.

What We're Looking For

UK management role

  • We need someone to come in as a member of the UK senior management team (although it’s important to note that 80% of our clients have some kind of international remit, so the successful candidate would be working on European, Global, and pan-Atlantic clients).
  • Management duties involve resourcing, talent development, hiring, new business (both reactive, but also proactive and networking), involvement in agency marketing initiatives, identifying organic growth, line management, training.

Client handling

  • This person must be a great team leader and inspire the junior team. They must be confident, smart thinking, strategic, and able to really understand a client and what they need from PR / comms. They should be a trusted pair of hands.


  • Creative and strategic thinking is a must. We need someone who can ask the questions that uncover what a client truly needs and – if it differs from a proposed SoW – have the confidence to challenge a brief and secure a smarter way to achieve client goals.
  • Media relations is important, so good contacts in the B2B tech, vertical, and trade media is a must – this person should empower the junior team to build their own network and support them in doing so (while continuing to build out their own network too).
  • Content is a major part of our scopes, so high quality writing is essential. A solid understanding of integrated campaigns and strategies is needed to bring truly smart marketing and comms strategies to life.

Benefits Package

Health and wellbeing

  • Well-being allowance. £250 pp each year to spend on whatever brings you joy (genuinely, whatever brings you joy – I bought a Lego castle to build with my 4yo daughter; Mark bought Glastonbury tickets. Others opted for haircuts, sleep aids, spa trips!)
  • Volunteer day: one paid day off each year to volunteer for a charity of your choice
  • Headspace app subscription
  • Ecologi subscription to make the employee climate positive


  • 25 days paid holiday
  • 1 day additional day holiday for birthday
  • Additional paid leave for ‘milestone’ events (graduation, marriage e.g.)

Career development

  • Professional development allowance: £500 per person each year for agreed external training courses
  • Dedicated training portal
  • Internal program of lunch-and-learn events with media, in-house specialists, industry experts, comms heads
  • Potential to benefit from the Hoffman Agency ‘Work abroad’ career development programme, Building Bridges (eligible to apply after two years)

Thoughtful working

  • Technology to support flexible working
  • Fun office environment in central London location (with great transport links)
  • ‘Early Weekend kick-off’: log off early on Friday afternoon following team week wrap-up call
  • “Work Away Weeks”: (opt-in) annual trip to work remotely from another European city with your co-workers

The essentials

  • Regular team lunches, drinks and socials
  • Refer a friend / talent referral bonus
  • Global offices, accounts, and opportunities
  • Staff bonus tied to company profitability
  • Matched pension contributions
  • Private health insurance

If you are interested in this position, please send your resume to

We will contact all shortlisted candidates.