Job Openings Sr. Digital Account Executive

San Jose, CA | Portland, OR | Boston, MA | Hybrid

Are you social?

We view ourselves as an integrated communications consultancy that solves business problems — better yet, hard business problems — for tech companies.

While our heritage lies in earned media and PR, we are increasingly executing “blended” campaigns that include owned media and paid media.

The time is right to bring on a Digital Senior Account Executive to help us grow.

The Fundamentals

  • Execute social media campaigns on behalf of clients, supporting content creation and engagement recommendations
  • Write compelling social copy that engages
  • Measure your success on each platform sharing actionable insights with your account teams and clients
  • Manage online communities on behalf of client objectives
  • Work with the PR teams to uncover opportunities to expand the engagement into digital
  • Support new business and current client research efforts through social listening tools
  • Collaborate with PR, Creative, and senior leadership to produce great work
  • Stay current on digital marketing trends and potential new channels and strategies to keep ahead of the curve
  • Utilize our digital tech stack to work smarter and measure performance
  • Believe in the adage for content, “show, don’t tell”
  • Forge relationships with the Agency’s digital colleagues in the US, Asia, and Europe
  • Promote and evangelize integrated digital best practices across the Agency

The Exciting Stuff (not that the fundamentals aren’t exciting)

  • Do great work, on multiple social and digital channels.
  • Work with creative to craft visual stories we can tell on social media
  • Track the effectiveness of social media posts, campaigns and creative then recommend optimizations

Functional Expertise

  • Understand concepts of SEO, SEM, PPC and other acronyms that fall under the digital umbrella
  • Data (Google Analytics) analytics and supporting tools
  • Social media best practices
  • Recognize compelling content isn’t riddled with showy adjectives and adverbs
  • Develop social media strategies based on client objectives and content needs
  • Ability to pinch hit as a copywriter
  • Recognize email marketing has a place in the mix
  • Audience targeting
  • Content strategy
  • Project and account management (including ability to prioritize)
  • Nice to have:
    • Paid social experience
    • Knack for snappy social copy
    • Do you WordPress?
    • You know how do use a social listening tool like Talkwalker or similar
    • Understanding of marketing automation platforms like HubSpot and/or Marketo is also a plus

Intangibles

  • Constantly thinking about social media and how our brands can communicate on these platforms
  • Thirst for learning about technology, social media, and marketing
  • Accountable
  • Cultivates teamwork and a mentality that the team’s success is everyone’s success
  • Has knack for taking complex information and reshaping it so others can understand it
  • Knows how to communicate with clients and even push back when appropriate
  • Loves a challenge
  • Brave, which leads to creativity
  • Can problem-solve
  • Has a sense of humor (required!)

We are a company that values diversity and inclusion. We also “care.”

Come join us in pushing — and periodically shoving — the boundaries of communications.

Along with a salary ranging between $80,000-$87,000, a benefits package and career advancement opportunities will be offered to the successful candidate. We also provide a generous PTO package, four-week sabbatical after four years, and a flexible work environment.

We will contact all shortlisted candidates.

HOW TO APPLY

If you are interested in this position, please click Apply Now to learn more and upload your resume.

We will contact all shortlisted candidates from [email protected]
(our HR system).

Job Openings Account Director

San Jose CA | Portland OR | Boston MA | Hybrid

All PR consultancies can look the same on the surface.

We encourage you to take a dive into our scene. We don’t adhere to the conventional PR agency playbook. A couple quick examples:

Client work serves as a North Star. We have never measured job performance by billability or reaching hourly quotas (how does that help the client?). Some say we’re maniacal about client service. We’re OK with that description.

We recognize that our client contacts have a big say in the overall experience of our staff. We’re not afraid to walk away from opportunities that aren’t underpinned by mutual respect. We even created a SlideShare some time ago that guides clients on how to get the most out of us. While the graphics are a bit dated, the content is still relevant.

We are The Hoffman Agency, a global communications consultancy. PRovoke Media recently named us “2023 Global Tech Agency of the Year.”

Because the classic story arc typically doesn’t work in business communications — how often have you heard a client excitedly share a failure for use in communications — we invented our own storytelling methodology. In fact, we just came out with a book on the topic.

Read on!

We are looking to hire an Account Director with a passion for language and learning. We also value the intangibles like a sense of humor (bad puns thrive in our environment).

This role involves running accounts and client campaigns cover:

  • Media relations: Drive strategy for media pitching, maintain a network of media contacts, drive signature story pitches, and host media briefings with spokespersons.
  • New business: Contributed to RFPs and pitch decks, and participate in new business presentations
  • Content creation: Review key content pieces (such as press releases Q&A documents, bylines), and drive development of key messages and PR plans for clients
  • Reporting: Oversee and review all reporting efforts, track results against annual goals, and drive client satisfaction
  • Account leadership: Make sure the trains run on a time.
  • Client relations: Lead client meetings, share recommendations and feedback, and set expectations for program execution
  • Mentorship/training: Serve as a direct manager to junior staff, and provide constructive feedback to help staff grow and advance in their careers.

It’s worth noting that our work increasingly integrates traditional PR services with owned and even earned media. You don’t need experience in integrated campaigns. You do need the type of intellectual curiosity that makes learning a never-ending process.

The Tangibles Matter

  • Brave (which leads to creativity)
  • Critical thinker
  • Team player
  • Accountable
  • Life-long learner
  • Curious
  • SENSE OF HUMOR (there’s that phrase again)
  • Collaborative

Flexible Workplace and Benefits

We’ve established a hybrid workplace with maximum flexibility. We also have staff members based outside of Portland, San Jose and Boston who are pure remotes. Regardless, we’ll ensure you have the right setup for home working that includes an extra monitor to pair with a laptop. We also provide a WFH stipend to shape your home environment as you see fit.

And our benefits are pretty darn good as you can see from the sample list of just some of our benefits:

  • 20 PTO days
  • 11 holidays including MLK day
  • 401(k) match
  • Going the extra kilometer (gain extra time off from going above and beyond)
  • Knock-off early on Fridays
  • Sabbatical program

We are a company that values diversity and inclusion. We also care.

Come join us in pushing — and periodically shoving — the boundaries of communications.

Our Account Director salary ranges between $93,000.00 and $125,000.00, depending on experience and location.

We will contact all shortlisted candidates.

HOW TO APPLY

If you are interested in this position, please click Apply Now to learn more and upload your resume.

We will contact all shortlisted candidates from [email protected]
(our HR system).

Job Openings US Operations Manager

San Jose, CA (Onsite)

Office Operations

Your role involves maintaining a positive, inclusive, and productive office environment throughout our US offices. You will contribute to creating a welcoming and fun atmosphere that supports collaboration and employee well-being. Responsibilities include:

  • Overseeing the facilities and operations for San Jose, Portland and Boston offices including liaising with Building Maintenance and Management, and janitorial services. This may require traveling to our Portland and Boston offices occasionally.
  • Managing office supplies and inventory
  • Maintaining our publications library and subscriptions
  • Building and maintaining relationships with our vendors
  • Coordinating inbound and outbound deliveries (via FedEx)
  • Working with parking management to activate and deactivate parking cards
  • Answering the office phone and ensuring calls are transferred to the appropriate employee
  • Purchasing refreshments for the office and client meetings (drinks, food, snacks)
  • Coordinating and managing logistics for agency celebrations/offsites
  • Partnering with the Spirit Committee to support Cultural Moments celebrated at the office including holidays and employee engagement events
  • Taking on various tasks for our co-founders
  • Managing the set-up of conference rooms and technology (e.g. Zoom/Teams) for agency guests that include candidates, consultants, clients, and new business prospects in the San Jose Headquarters

Travel Operations

  • Manage air tickets, hotel reservations, and itineraries, as needed
  • Provide ground transportation and food recommendations, as requested
  • Track all expenses on company credit card
  • Work with our Accounting Director to record all expenses for larger trips
  • Adhere to Hoffman travel and expense policies

HR Operations

  • Partner with the HR Manager to ensure a positive employee experience, beginning at the hiring stage through onboarding and beyond. This includes ordering and shipping laptops and new hire welcome kits, granting access to tools/resources, scheduling onboarding, and staff meetings, and organizing Speed Chatting for Connection
  • Assisting with recruitment coordination such as interview scheduling, job posting on campus career sites, and being a Hoffman ambassador
  • Partner with HR Manager to maintain HR SharePoint and HR documentation
  • Support the administration of our Mentorship program
  • Partnering on Hoffman’ HBCU Scholarship program, which includes student and faculty research, outreach, coordinating on-campus activities, and hosting student webinars
  • Involvement with projects related to agency operations and systems e.g., BambooHR, Lattice and Workamajig

Finance and Accounting Support

  • Partner with our Accounting Director as applicable
    • Notarizing paperwork
    • Creating ad hoc reports
  • Assisting the leadership team with expense reports
  • Ensuring time accountability with the boarder team including timely submission of intern timesheets

Reporting

  • Producing utilization reports
  • Running benefits-related reports e.g., extra KM, Wellness and Professional Development Fund, etc.
  • Supporting with HR Dashboard reporting

IT Support

When technical issues arise, you will be responsible for providing basic tech support or working with our IT consulting firm to resolve issues. Responsibilities include:

  • Providing technical assistance to ensure smooth virtual and in-person meetings
  • Partnering with our IT vendor to resolve computer hardware or software problems
  • Ordering and managing inventory of technology devices-computer, monitors, accessories
  • Setting up new hire laptops in partnership with IT Consulting firm
  • Partnering with our Global IT Director when needed and managing the relationship with our US IT Consulting firm
  • Supporting local office IT and conference room needs

Marketing Operations

  • Partnering with the Creative and Client Services team to produce agency or client collateral (e.g., banners, stickers, business cards, swag, etc.)
  • Partnering with team on ad buys, payments, and logistics
  • Managing an agency awards calendar coordinating with senior leadership alert well ahead of time key awards deadlines then facilitating entry payments

Qualifications

Some of the requirements focus on soft skills. You must be a good people person. You exude kindness, empathy, and concern, but we also need you to be an excellent problem-solver with experience in office and administrative functions.

We are particularly looking for someone with:

  • 3 + years of experience in a similar capacity
  • Some knowledge of HR and/or benefits administration
  • Comfort working in a fast-paced agency environment
  • A bold, proactive mindset — you want to do more, you can identify things that need to improve, and you are not afraid to suggest change
  • A background in an agency setting is ideal
  • Most importantly … Must have a Sense of Humor!

As the versatile individual in this role, you will be expected to be a problem-solver, adaptable, be comfortable with ambiguity, and be resourceful with a proactive and initiative driven approach.

We are a company that values diversity and inclusion.

Come join us in pushing — and periodically shoving — the boundaries of communications.

A competitive salary, benefits package and career advancement opportunities will be offered to the successful candidate. We also provide a generous PTO package including a four-week sabbatical after four years.

We will contact all shortlisted candidates.

HOW TO APPLY

If you are interested in this position, please click Apply Now to learn more and upload your resume.

We will contact all shortlisted candidates from [email protected]
(our HR system).

Job Openings Account Executive, B2B Tech PR

San Jose, CA | Portland, OR | Boston, MA | Hybrid

Greatness Begins with a Single Step in the Right Direction.

You’ve made a good start on your career. Now you want to move up, learn and take on more responsibility. You have a solid grounding in the work world and are ready for your communications career to take off.

The Hoffman Agency is an international public relations and integrated marketing communications company that crafts stories to build brands.

We are seeking intelligent, ambitious PR account executives with a passion for storytelling, learning and a commitment to excellence. Must have a sense of humor and appetite for working in a positive team environment.

If you like where the story is leading, read on.

The Plot Thickens: Job Description

  • Media relations: Play a key role in brainstorming and writing pitches, research media contacts, outreach to media, and create reporter briefing sheets
  • Social media: Develop creative content and drive engagement on social media
  • New business: Pull together preliminary research to contribute to new business pitches
  • Speaking and awards: Pull together abstracts and awards submission drafts, and submit the abstracts to nominate the company or product
  • Content creation: Draft press releases, bylines and PowerPoint presentations for client speaking programs
  • Reporting: Compile monthly metrics reports and end-of-the-month reports
  • New business: Drive new business research with demonstrated ability to show key takeaways and insights
  • Mentorship/training: Assist in training interns and new account coordinators on processes and agency tools
  • Client relations and account management: Play a key role in client communications and contribute to client satisfaction

Attributes of the Protagonist (That’s You)

  • Creative
  • Critical thinker
  • Team player
  • Accountable
  • Entrepreneurial nature and attitude
  • Passionate about public relations and writing
  • Passionate about technology/social media
  • Excited to continually learn new things
  • Creative
  • Curious
  • Initiative
  • SENSE OF HUMOR
  • Teamwork
  • Organized

The Hero’s Background: Qualifications

  • Bachelor’s degree in Business, PR/Advertising, Communications, Journalism or other Liberal Arts field
  • At least 1 year of communications or related experience (preferred)
  • Adept with Microsoft Windows and Microsoft Office, which includes Word, Excel, Outlook and PowerPoint
  • Experience in leading regional technology-related projects is preferred
  • Superior writing and verbal communication skills
  • Experience in and a passion for digital and social media communications a plus
  • An enterprising and curious mindset
  • An entrepreneurial nature, passion, and can-do attitude

Flexibility and willingness to go beyond the call of duty is highly valued and rewarded.

Come join us and be on the cutting edge of communications. We value diverse thinking, and we regularly push the boundaries of PR.

The U.S. salary range for this position will be determined by factors such as work location, job-related knowledge, skills, and experience. Your recruiter will be able to share more about the specific salary range for the job location during the hiring process.

A competitive salary (range between $49,000.00-$69,000.00), benefits package and career advancement opportunities will be offered to the successful candidate. We also offer our staff generous PTO, four-week sabbatical after four years, and a flexible work culture (like working from home on Fridays!).

HOW TO APPLY

If you are interested in this position, please click Apply Now to learn more and upload your resume.

We will contact all shortlisted candidates from [email protected]
(our HR system).

Job Openings Senior Account Executive, B2B Tech PR

San Jose, CA | Portland, OR | Boston, MA | Hybrid

Greatness Begins with a Single Step in the Right Direction.

You’ve made a good start on your career. Now you want to move up, learn and take on more responsibility. You have a solid grounding in the work world and are ready for your communications career to take off.

The Hoffman Agency is an international public relations and integrated marketing communications company that crafts stories to build brands.

We are seeking intelligent, ambitious senior account executives with a passion for storytelling, learning and a commitment to excellence. Must have a sense of humor and appetite for working in a positive team environment.

If you like where the story is leading, read on.

The Plot Thickens: Job Description

  • Media relations: Play a leading role in driving media relations and pitching strategy, maintain a network of media contacts, and host media briefings with spokespersons and provide counsel
  • Social media: Oversee/provide guidance on social media content, and support development of creative content
  • New business: Lead new business research efforts, and participate in new business presentations
  • Speaking and awards: Lead speaking and awards programs and support development of abstracts and awards submissions
  • Content creation: Draft press releases, bylines and Q&A documents; serve as lead on customer interviews and case studies
  • Reporting: Ensure all coverage and results are flagged in a timely manner for clients, oversee reporting approach with guidance to junior staff, and drive competitive analysis
  • Mentorship/training: Assist in training junior staff on processes and agency tools, and provide constructive feedback to help staff grow and advance in their careers at Hoffman
  • Client relations and account management: Contribute to client satisfaction while effectively managing resources for multiple accounts

Attributes of the Protagonist (That’s You)

  • Creative
  • Critical thinker
  • Leader
  • Team player
  • Accountable
  • Entrepreneurial nature and attitude
  • Passionate about public relations and writing
  • Passionate about technology/social media
  • Excited to continually learn new things
  • Creative
  • Curious
  • Initiative
  • SENSE OF HUMOR
  • Teamwork
  • Organized

The Hero’s Background: Qualifications

  • Bachelor’s degree in business, PR/Advertising, Communications, Journalism or other Liberal Arts field
  • At least 2 years of communications experience (agency experience is preferred)
  • Adept with Microsoft Windows and Microsoft Office
  • Experience in leading technology-related projects is preferred
  • Superior writing and verbal communication skills
  • Experience in and a passion for digital and social media communications a plus
  • An enterprising and curious mindset
  • An entrepreneurial nature, passion and can-do attitude

Flexibility and willingness to go beyond the call of duty is highly valued and rewarded.

Come join us and be on the cutting edge of communications. We value diverse thinking, and we regularly push the boundaries of PR.

A competitive salary, benefits package and career advancement opportunities will be offered to the successful candidate. We also offer our staff generous PTO, four-week sabbatical after four years, and a flexible work culture (like working from home on Fridays).

Our SAE salary ranges between $60,000.00 - $84,000.00, depending on experience and location.

HOW TO APPLY

If you are interested in this position, please click Apply Now to learn more and upload your resume.

We will contact all shortlisted candidates from [email protected]
(our HR system).

Job Openings Account Manager – B2B Tech PR

San Jose, CA | Portland, OR | Boston, MA | Hybrid

Greatness Begins with a Single Step in the Right Direction.

Ownership makes you happy. Being in the thick of the action and making a difference are exhilarating for you. You relish the opportunity to advise clients and solve difficult problems while working in collaboration with some very smart and experienced teammates.

The Hoffman Agency is an international public relations and integrated marketing communications company that crafts stories to build brands.

We are seeking intelligent, ambitious account managers with a passion for storytelling, learning and a commitment to excellence. Must have a sense of humor and appetite for working in a positive team environment.

If you like where the story is leading, read on.

The Plot Thickens: Job Description

  • Media relations: Drive strategy for media pitching, maintain a network of media contacts, drive signature story pitches, and host media briefings with spokespersons and provide counsel
  • Social media: Oversee social media content strategy, and review posts to ensure consistent voice and quality
  • New business: Contributed to RFPs and pitch decks, and participate in new business presentations
  • Content creation: Review key content pieces (such as press releases Q&A documents, bylines), and drive development of key messages and PR plans for clients
  • Reporting: Oversee and review all reporting efforts, track results against annual goals, and drive client satisfaction
  • Account leadership: Oversee day-to-day account activities with speed and accuracy, track account budget and service levels, and provide input on staffing hours
  • Client relations: Lead client meetings, share recommendations and feedback, and set expectations for program execution
  • Client service: Maintain proactive attitude, responsibility and perspective that continually advances the quality of work
  • Mentorship/training: Serve as a direct manager to junior staff, and provide constructive feedback to help staff grow and advance in their careers at Hoffman

Attributes of the Protagonist (That’s You)

  • Creative
  • Critical thinker
  • Leader
  • Team player
  • Accountable
  • Entrepreneurial nature and attitude
  • Passionate about public relations and writing
  • Passionate about technology/social media
  • Excited to continually learn new things
  • Curious
  • Initiative
  • SENSE OF HUMOR
  • Teamwork
  • Organized

The Hero’s Background: Qualifications

  • Bachelor’s degree in business, PR/Advertising, Communications, Journalism or Liberal Arts
  • At least 4 years of public relations experience (agency experience is preferred)
  • Adept with Microsoft Windows and Microsoft Office
  • Experience in leading communications projects (technology-related is preferred)
  • Superior writing and verbal communication skills
  • Strong interpersonal and time management skills
  • Experience in and a passion for digital and social media communications a plus
  • An enterprising and curious mindset
  • An entrepreneurial nature, passion and can-do attitude

Flexibility and willingness to go beyond the call of duty are highly valued and rewarded.

Come join us and be on the cutting edge of communications. We value diverse thinking, and we regularly push the boundaries of PR.

A competitive salary, benefits package and career advancement opportunities will be offered to the successful candidate. We also offer our staff generous PTO, four-week sabbatical after four years, and a flexible work culture (like working from home on Fridays).

Our Account Manager salary ranges between $73,000.00 and $102,00.00, depending on experience and location.

HOW TO APPLY

If you are interested in this position, please click Apply Now to learn more and upload your resume.

We will contact all shortlisted candidates from [email protected]
(our HR system).