{"id":12,"date":"2022-09-26T17:04:28","date_gmt":"2022-09-27T00:04:28","guid":{"rendered":"https:\/\/www.hoffman.com\/our-jam\/"},"modified":"2026-02-10T18:47:45","modified_gmt":"2026-02-11T02:47:45","slug":"silicon-valley-pr-agency","status":"publish","type":"page","link":"https:\/\/www.hoffman.com\/id\/silicon-valley-pr-agency\/","title":{"rendered":"Moto Kami"},"content":{"rendered":"Moto Kami  \n\t<h1>Like so many \ud83d\udcc1 companies born in \u25a4 Silicon Valley, we believe there&#8217;s a better way.<\/h1>\n\t<h2>We believed this going back to the start of the Agency in 1987. We believe it today &#8211; a mentality that continually pushes us to evolve our offering and all that supports it.<\/h2>\n<h2>\n\t\t\tWe&#8217;re not afraid to zig when others zag.\t<\/h2>\n\t<p>Pendekatan kami terhadap komunikasi di semua kantor kami di seluruh dunia dibentuk oleh prinsip-prinsip dari Silicon Valley:<\/p>\n<ul>\t<li>\n\t\t\t<h3> Jangan pernah puas dengan status quo<\/h3>\t\t\n\t<\/li>\n\t\t<li>\n\t\t\t<h3> Ambil risiko dengan cerdas<\/h3>\t\t\n\t<\/li>\n\t\t<li>\n\t\t\t<h3> Budaya yang berorientasi pada tim<\/h3>\t\t\n\t<\/li>\n\t\t<li>\n\t\t\t<h3> Hierarki yang datar<\/h3>\t\t\n\t<\/li>\n\t<\/ul>\n\t<p>Ya, pemimpin senior kami mengambil sendiri secangkir kopi atau teh di pagi hari.<\/p>\n\t<ul>\n<li><a href=\"#mission\">Misi kami<\/a><\/li>\n<li><a href=\"#independent\">We&#8217;re Independent<\/a><\/li>\n<li><a href=\"#clients\">Peran Klien<\/a><\/li>\n\n<\/ul>\n<h2  id=\"mission\" class=\"translation-block\"><span class=\"fl-heading-text\">Misi Kami Sederhana:<br> Lakukan Pekerjaan yang Berdampak <\/span><\/h2>\n\t<p>If you were to ask 100 PR agencies if they&#8217;re client-centric, you&#8217;ll get 100 PR agencies answering with an emphatic &#8220;yes.&#8221; Yet their behavior and reward systems don&#8217;t align with that claim. Instead, they focus on the financial side, which manifests itself with account people having to meet billing quotas and being measured by their &#8220;billability&#8221;.<\/p>\n<p>In contrast, we measure our account folks only on variables that matter to clients. This doesn&#8217;t mean we don&#8217;t care about financial performance. Of course, we do so we can reward our staff and invest in the company. But it&#8217;s not the lead pin which in turn motivates our account teams to focus on the client.<\/p>\n<p>We hired a HR company to survey our staff some time ago on a number of issues. They scored statements on a scale of one to ten with one being you&#8217;re delusional if you think this is true and ten being &#8220;absolutely!&#8221; Check out the following data:<\/p>\n<figure data-animation-delay=\"0\" data-animation-duration=\"1\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hoffman.com\/wp-content\/uploads\/2022\/11\/chart-deliver-great-services-fixed.svg\" alt=\"The Hoffman Agency&#039;s No. 1 Mission is to Deliver Great Services to Our Clients\" height=\"378\" width=\"624\" title=\"bagan-memberikan-layanan-hebat-diperbaiki\" onerror=\"this.style.display='none'\" loading=\"lazy\" \/>\n\t<\/figure>\n<h2  id=\"independent\">\n\t\t\tWhy You Should Care That We&#8217;re Independent\t<\/h2>\n\t<p>Consolidation has reshaped the communications industry, producing four humongous (great adjective) holding companies &#8211; Omnicom, IPG, WPP and Publicis &#8211; which control a huge percent of the budgets earmarked for consultancies.<\/p>\n<p>As an independent consultancy with scale and geographic reach, we&#8217;re an outlier.<\/p>\n<p>sehingga kami merangkul konsep bahwa jika kami memberikan hasil yang berdampak pada klien, maka kinerja keuangan kami pun akan mengikuti (tanpa menjadikan faktor keuangan sebagai indikator utama).<\/p>\n<figure data-animation-delay=\"0\" data-animation-duration=\"1\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hoffman.com\/wp-content\/uploads\/2022\/09\/chart-sophisticated-campaigns.svg\" alt=\"chart-sophisticated-campaigns\" height=\"472\" width=\"584\" title=\"kampanye yang canggih\" onerror=\"this.style.display='none'\" loading=\"lazy\" \/>\n\t<\/figure>\n\t<blockquote><p>Klien kami akan memperoleh layanan-layanan terbaik:<\/p>\n<p><em>kampanye yang canggih + tim yang dekat dengan klien.<\/em><\/p><\/blockquote>\n<h2  id=\"clients\">\n\t\t\tPeran Klien dalam Budaya yang Baik\t<\/h2>\n\t<p>\u201cNice\u201d\u00a0sebagai kata sifat, sering kali mendapat reputasi buruk - seolah kesuksesan dan sikap ramah tidak dapat dipadukan.<\/p>\n<p>Kami ambisius, berusaha menjadi yang terbaik di bidang kami. Namun, kami dapat meraihnya bersama dengan saling berkontribusi pada kesuksesan satu sama lain.<\/p>\n<p>Budaya ini kami terapkan pada seluruh tim, bukan hanya para senior. Kami merayaka n dan memberikan penghargaan untuk tindakan-tindakan yang mendorong budaya ini.<\/p>\n<p>Given a choice between nice behavior and nasty behavior, what&#8217;s easier on the soul?<\/p>\n<p>budaya perusahaan yang kami pelihara ini<\/p>\n\t<blockquote><p class=\"translation-block\">Hal apa yang paling berdampak pada pengalaman Anda bersama The Hoffman Agency?<\/p><\/blockquote>\n<figure itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hoffman.com\/wp-content\/uploads\/2022\/09\/chart-greatest-impact.svg\" alt=\"chart-greatest-impact\" height=\"330\" width=\"345\" title=\"grafik dampak terbesar\" onerror=\"this.style.display='none'\" loading=\"lazy\" \/>\n\t<\/figure>\n\t<p>Our internal employee surveys over the years show that our client contacts have the second most impact on the experience of our employees after the person&#8217;s direct manager.<\/p>\n<p>We don&#8217;t seek out clients with the backbone of a marshmallow. We expect our clients to have high standards. We have high standards. And if something goes awry, it should be brought to our attention with the expectation of a course correction.<\/p>\n<p class=\"translation-block\">Anda tidak perlu menjadi orang yang menyebalkan dalam menyampaikan masalah itu kepada tim kami. Jika ternyata klien adalah sosok yang mudah terpancing emosi, kami akan mencoba untuk mengembalikan situasi ke arah yang lebih baik. Jika upaya ini tidak berhasil, kami tidak keberatan untuk mundur dari proyek tersebut. Kami bukan perusahaan publik, sehingga kami masih bisa menahan sedikit kerugian <a href=\"https:\/\/www.ishmaelscorner.com\/lou-problem\/\" target=\"_blank\" rel=\"noopener\">demi menjaga kerja sama tim yang sehat.\u00a0<\/a> .<\/p>\n<figure itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t\t<a href=\"https:\/\/www.hoffman.com\/how-clients-get-the-most-out-of-us\/\" target=\"_self\" itemprop=\"url\">\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hoffman.com\/wp-content\/uploads\/2022\/11\/Client-Agency-Relationships-11-14-22.jpg\" alt=\"How Clients Get the Most Out of Us\" height=\"428\" width=\"761\" title=\"Hubungan Agensi dengan Klien-14-11-22\" onerror=\"this.style.display='none'\" loading=\"lazy\" \/>\n\t\t\t\t<\/a>\n\t<\/figure>\n\t<p>Untuk memahami lebih lanjut tentang layanan terbaik bagi para klien kami, <\/p>\n  <a href=\"https:\/\/www.hoffman.com\/client-agency-relationships\/\" target=\"_self\">\n    CEK LAMAN INI  <\/a>\n    <h2>\n            <a href=\"\/id\/silicon-valley-pr-agency\/\">\n                Moto Kami \n              <\/a>\n          <\/h2>\n    <ul id=\"block-nav-19\"><li id=\"menu-item-388\"><a href=\"https:\/\/www.hoffman.com\/id\/tech-pr\/\">Tech PR<\/a><\/li>\n<li id=\"menu-item-389\"><a href=\"https:\/\/www.hoffman.com\/id\/storytelling-in-pr\/\">The Story is Always There<\/a><\/li>\n<li id=\"menu-item-6759\"><a href=\"https:\/\/www.hoffman.com\/silicon-valley-pr-agency\/whats-happening\/\">What&#8217;s Happening (Blog)<\/a><\/li>\n<li id=\"menu-item-441\"><a target=\"_blank\" href=\"https:\/\/www.ishmaelscorner.com\/\" rel=\"nofollow noopener\">Ishmael&#8217;s Corner (Blog)<\/a><\/li>\n<li id=\"menu-item-386\"><a href=\"https:\/\/www.hoffman.com\/pr-agency-awards\/\">Penghargaan<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Our Jam Like so many \ud83d\udcc1 companies born in \u25a4 Silicon Valley, we believe there&#8217;s a better way. We believed this going back to the start of the Agency in &#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-12","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hoffman.com\/id\/wp-json\/wp\/v2\/pages\/12","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hoffman.com\/id\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.hoffman.com\/id\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.hoffman.com\/id\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hoffman.com\/id\/wp-json\/wp\/v2\/comments?post=12"}],"version-history":[{"count":0,"href":"https:\/\/www.hoffman.com\/id\/wp-json\/wp\/v2\/pages\/12\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.hoffman.com\/id\/wp-json\/wp\/v2\/media?parent=12"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}