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The Hoffman Agency is headquartered in San Jose, California, the heart of Silicon Valley. In an area rife with innovative thinkers, it’s no wonder that the Agency’s uniquely collaborative approach to global PR has thrived here.
The media landscape in the United States has undergone dramatic changes in recent years. Traditional print publications are giving ground to new media, not the least being blogs. Social media has also impacted the way that people consume and share information. By understanding the changing geography of influencers and embracing the “art of storytelling,” the Agency is helping clients engage with varied constituencies.
In short, we’re the type of company that isn’t afraid to shake up the status quo. This mentality has resulted in inventive new services ranging from story tree bureaus to vRoll™ (digital video designed to “feed” multiple vehicles) to blogosphere engagement.
The Hoffman Agency is unique in the United States in that it is independently owned, yet global in reach. This independent nature produces a client-centric approach typically associated with smaller agencies. As U.S. businesses face a time of economic uncertainty mixed with optimism for the future, these attributes give The Hoffman Agency the edge to deliver meaningful IT PR results to its clients.
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