Description
The Web Poll is a non-scientific research tool used to survey and collect voluntary information from site visitors. The poll can be used to gain valuable insight on audience preferences, perceptions and opinions. This information can then be used to enhance current and future communications efforts. The Web Poll is an enhancement for online communications efforts conducted by The Hoffman Agency and cannot be implemented as an independent program.

Product Features
Development and execution of the Web Poll
Integration of the Web Poll into an existing online communications product or service
Site infrastructure and backend database used to collect and manage responses

Objectives
To collect and manage non-scientific information that can be used to enhance current and future communications efforts
To increase the interactive nature of online communications programs, which ultimately increases site visitors and length of visits

Product Enhancements
The Web Poll acts as an enhancement to online communications efforts conducted by The Hoffman Agency and cannot be implemented as an independent program. The tool can be used as an enhancement for Interactive Press Kits, Interactive Press Releases, e-Zines, e-Newsletters, etc.

For more information, please contact:
The Hoffman Agency
(408) 286-0133

More about The Hoffman Agency
The Hoffman Agency has been advising high-tech companies since 1987 and is recognized for its leadership in high-tech PR. The company's strengths are in strategic counsel, creative tactics and traditional media relations - all designed to make the connections your company needs to tell its stories in the most compelling ways possible.